SAG_Twitter_MEME_CebIT_Festival_Jun18This year, CEBIT came up with a completely new concept: The conference claimed it was “Europe's Business Festival for Innovation and Digitization.”

To be honest, I was enthusiastic but skeptical. I wondered if such a “traditional” technology event could transform itself into a young and fresh trade show and networking event, with a true festival atmosphere. Still, if this all-new CEBIT wanted to turn Hannover into the world’s hotspot for digitization, Software AG was not going to miss the chance of being part of it! CeBIT-120618-019

There was a lot going on at our booth at the new CEBIT: experts explaining Software AG technology, traditional CEBIT guided tours, visits by politicians, IoT workshops, presentations and - last but not least – our University Relations team promoting job openings at our desert vehicle on the festival grounds…

One highlight was the ARIS for Amazon Alexa® demo. Another eye-catcher at our booth was the ARIS showcase: Based on a smart inbound logistics scenario, it explained descriptively what an enterprise digital twin is and how you can connect it to the real world. This scenario demonstrated the digitalization of business processes and how to get full transparency across the enterprise. It was easy to understand, even for people without a BPM background and process knowledge. Check out the video of our ARIS Showcase with Lego!LEGO ARIS

At the end, CEBIT 2018 was an inspiring event, innovative, refreshing and every single minute was just plain fun! So I guess CEBIT felt like a festival after all…Software AG's CEO Karl-Heinz Streibich




You’ll find more interviews and impressions by our CEBIT live reporters on University Relations’ YouTube Channel. Software AG's University Relations

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