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Beyond B2B: A Digital Reality Check

Five Manufacturing Trends in 2018 And Beyond

It’s no secret that manufacturers have been aggressively pursuing Digital Transformation to compete and win in the...

Digital Pills, Patient Tracking & Outcome-Based Pricing

 Earlier this week, the US FDA approved Ability MyCite, the first drug with a sensor that alerts doctors when the medication...

Understanding Costs and Scaling of IoT Projects

Your first Internet of Things project is off the ground, it is successful and the business side wants more like it.  Your...

Death of the Quarterly Business Review

In the old world, your sales teams would try and meet every single one of your customers for a strategic, face-to-face,...

The Overlooked Step to Digital Transformation
Every industry is investigating, investing in or actively pursuing some form of digital transformation, but there appears to...
How to Better Understand your Customers

If the digital customer experience (cx) revolution is about offering your customers a more tailored digital customer...

Getting Predictive Maintenance Right

It is easy to say what predictive maintenance is – fixing something before it breaks – but it is much harder to say how it...

Treat Your B2B Customer like a B2C Consumer

We have already established that end consumers are lucky because retailers have made searching and buying goods online so...

Map and Design your Customers’ Journey

Just like it takes a village to raise a child; designing your customer journey takes the cooperation of nearly the whole...

Three Components of a Digital CX Revolution

There are three basic components necessary for creating a digital strategy for customer experience: discovery, engagement...

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